One of the masters of U.S. Bank is giving his top clients a special gift based on old Navy Tradition.
The first crew on a new ship is given a plank certificate. This is a tremendously rare and high honor for the first crew gives the ship it's nickname and attitude. When the ship is decommissioned the certificate owner receives a piece of the original deck. Since these ships last several decades this gift is usually redeemed by the sailor's nearest living relative making it even more special.
For this project we sourced the wood from the forest nearest the recipients home town and the rock is quarried from the the home town of the man giving the gift. We finish it off with a Navy rivet and pressed steel.
The letter fits into a slot within the plank itself.
U.S. Bank - Plank Gift
The letter is letter-pressed and foil stamped.
This additional concept is to build a never-finished board room table out of the engraved planks. As more customers reach this level they are added to the table.